Experience Required:  4+ years
Location: Noida Sector 1

Roles and Responsibilities: 

• Manage and execute mobile performance campaigns across CPI, CPA, and CPR models.
  • Coordinate with publishers, ad networks, DSP partners, and in-app inventory sources for
  campaign delivery
• Monitor campaign performance and optimise campaigns to achieve client KPIs and revenue
  targets.
• Support publisher onboarding and maintain healthy relationships with existing partners.
• Track campaign data, analyse performance metrics, and share regular reports with internal
  teams.
• Work closely with Sales, Account Management, and Tech teams for a smooth campaign
  execution.
• Handle daily campaign operations, including pacing, targeting, quality checks, and
  troubleshooting.
• Assist in scaling campaigns and identifying new growth opportunities across different
  verticals.
• Use tracking and attribution platforms like Appsflyer, Adjust, Branch, etc, for campaign
  monitoring and optimisation.
• Stay updated with mobile marketing trends, traffic sources, and industry best practices.