Native ads are a form of advertising that blends seamlessly with the content of a website or platform, making them less intrusive and more engaging for users. As part of our native advertising solutions, we ensure that ads match the surrounding content’s look, feel, and function, increasing the likelihood of user interaction. However, it’s essential for advertisers to maintain transparency, as native ads can blur the lines between editorial content and advertising, potentially confusing or misleading users. At Spectrum Digital Media, we focus on providing effective native advertising solutions while upholding ethical practices to preserve trust and credibility.